Marketing and Branding
Our Team
- Melissa Bower, Director of Marketing
- Tanner Holte, Multi-Media Coordinator
- Bethanie O'Dell, Webmaster
Socials
- Facebook: @highlandscotties
- X: @highlandcc
- Instagram: @highlandscotties
- YouTube:@HighlandScotties
View a complete index of our college and athletics social media channels.

HCC Marketing is the official point of contact for media and external marketing initiatives at Highland Community College. This page includes resources, templates, and information for all things marketing and branding at HCC.
Are you interested in writing a story about Highland Community College? Contact our communication team at mediainquiries@highlandcc.edu or submit your media inquiry below.
Submit your media inquiry here
Branding Standards & Style Guide
Our branding standards and style guide includes the HCC wordmarks, logos, images, and more.
The horizontal version of the wordmark is considered to be the primary wordmark of the institution. The stacked wordmark is the secondary option and should be used when space is limited. Logos should only appear in navy and white. Any other color formats must be approved by the Marketing Department prior to usage.
- HCC Logos and wordmarks (available to HCC users only)
- HCC uses Georgia and Gotham fonts (available here)
- Branded PowerPoint Template
This guide seeks to provide rules and procedures for graphically representing Highland
Community College. The information contained within serves to create and maintain
a cohesive marketing presence in the region, on-campus, online, and beyond.
Our Services
Consistent imaging is a critical component of how we communicate about Highland Community College. Adhering to defined graphics standards enables clear messaging and aids in the branding of the College. In part, it is crucial that no outside marketing materials be displayed or used in any form without the approval of the Department of Marketing.
Deadline for Request: Form requests must be submitted at least 1 week from the announcement's first broadcast. This deadline provides the athletic admin
team plenty of time to review the request, how the announcement will fit in the scheduled
event timeline, and to give time for any questions or follow up information to be
relayed before the event. If you have questions or need to remove your request, please
contact Tanner Holte (tholte@highlandcc.edu) or the athletic admin team at athletics@highlandcc.edu.
Approvals come from the athletic admin team, not the coaches associated with the sport
playing in the event.
All new sites and social media accounts associated with Highland Community College must be reviewed by the Highland Community College Marketing Department.
For in-house printing, the marketing department will invoice your department for printed items. The Business office will transfer money between budgets (like the Bookstore does for office supplies).
Outsourcing: Quantities over 100 or items that require cutting, folding, addressing, mailing, etc. Departments cover the cost of outsourcing.
| Type | Size | Cost / Procedure |
|---|---|---|
|
Flyers |
8.5" x 11" |
Printed in-house at no cost to departments. |
|
Posters* |
16" x 20" |
$5 |
|
|
21.5" x 36" (alumni sandwich bd) |
$7 |
|
|
24" x 36" (admissions sandwich bd) |
$8 |
|
|
36" x 36" |
$12 |
|
|
36" x 48" |
$15 |
|
|
85" x 36" (library display case) |
$27 |
|
Business Cards & Name Plates |
Production is outsourced for both |
Marketing/HR will cover the first order. Departments cover the cost for reorders. |
*Items larger than 48" will be calculated at $0.31/inch and rounded up to the nearest dollar
The Multi-Media Team is responsible for streaming most games and events produced by Highland including but not limited to:
- sports,
- music concerts,
- musicals,
- graduation ceremonies, and
- special events.
Our group is in charge of executing these events and running the cameras, gathering
media for later use, and broadcasting/recording.
Student Jobs are available with the Multi-Media Team. Scholarships are also available.
What's New
Highland Community College Sees 12.3% Increase in Student Enrollment
Highland Community College (HCC) has reported a 12.3% increase in student enrollment for the Fall 2026 semester, according to preliminary 20th-day enrollment data released September 30 by the Kansas Board of Regents (KBOR). The early data shows HCC serving 2,579 students this fall, compared...
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HCC Secures Transformational Title III Investment September 24, 2026 | By President Vincent Bowhay
Highland Community College has been selected for a Title III Strengthening Institutions Program grant to support One Highland: Powering Rural...
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Scottie Gold wins award from Rural Community College Alliance September 16, 2026 | By Melissa Bower
Highland Community College’s “Scottie Gold” initiative won an Innovation and Access Award from the Rural Community College Alliance. Scottie...
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